Blog Banner

HIGH-QUALITY & AFFORDABLE

VIDEOS FOR YOUR BUSINESS

Great video marketing starts with the script!

 

Read More

Topics: Video Marketing, Marketing, Production, Video Production

A few ideas to get people at your establishment the day of production!

 

Read More

Topics: Video Marketing, Video, Production, Video Production

How long does the process take?


This blog is part of our ongoing FAQ series. Have a question about video production or marketing? Contact us and we’ll definitely make sure to get you an answer.

Read More

Topics: Video Marketing, Marketing, Content Distribution, Production, Video Production, film

The evolution of vertical video

Read More

Topics: Social Media Marketing, Video Marketing, Marketing, Video, Video Production, Advertising, Vertical Video

Should You Have a Video For Your Startup Business?

 

Read More

Topics: Video Marketing, Marketing, Video, Video Production

How Video Can Help You Build Relationships and Trust With Your Customers

Read More

Topics: Video Marketing, Video, Video Production, entrepreneur, business, client relationships

How to Make a Viral Video

Read More

Topics: Video Marketing, Video, Video Production, viral video, How to make, How to, How to make a viral video

Five tips for making a team video for your company

 

Video is the way to quickly grow your business. Consider these remarkable stats:

 

  • Marketers who use video grow revenue 49% faster than non-video users.
  • Social video generates 1200% more shares than text and images combined.
  • Video drives a 157% increase in organic traffic from SERPs.
  • Video on a landing page can increase conversions by 80% or more.

 

There are many forms of video that can be useful for your business - product videos, testimonials, commercials, explainers - but one way to really set yourself apart is to create a team video. This unique brand showcase is a great way to show the world who you are.

 

Here are five things to think about before you start filming.

 

Read More

Topics: Social Media Marketing, Facebook, Lemonlight Media, Video Marketing, Marketing, Team, Video, Content Distribution, Production, Video Production

3 Tricks for Using Video to Highlight Your E-Commerce Company

By Hope Horner

 

While online shopping has been around for a while now, it’s starting to become the preferred way to shop in America. The trend is based on the actions of the two largest age demographics: Sixty-seven percent of Millennials would rather browse and buy online, and 56 percent of Generation Xers agree.

 

The sea change toward online shopping isn’t the only notable internet trend of 2017. Video is everywhere you look online, and it’s being consumed at an incredibly high rate. In fact, Cisco predicts that video will make up about 80 percent of all internet traffic by 2019.

 

Businesses the world over are realizing (and capitalizing on) their customers’ preferences for video and its astounding marketing power. The e-commerce space, in particular, has much to gain by jumping on the video marketing bandwagon.

 

Read More

Topics: Social Media Marketing, Lemonlight Media, Articles, Video Marketing, Marketing, Paid Advertising, Video, Content Distribution, Video Production

Short + Simple = Effective: Best Practices for Tech Video Ads

By Hope Horner

 

Videos are getting shorter and shorter, and that shouldn’t come as a surprise. If you’re like me, 10-second Snapchat videos of a friend’s pet, significant other, or dinner plate sometimes feel a tad long. If you look at television ads, most of them are in the 15-second range. While only half the length of a 30-second ad that costs twice as much to produce, those shorter spots are 75 percent as effective as longer commercials.

 

Despite the additional cost, those extra seconds can often be remarkably useful, allowing you to tell a more captivating story that goes into greater depth. Plus, 30-second videos are generally still short enough to keep the attention of most viewers — as long as they’re compelling.

 

Read More

Topics: Social Media Marketing, Facebook, Lemonlight Media, Video Marketing, Marketing, Video, Video Production